187 YEARS
AND COUNTING
AND COUNTING
Since 1837, The Times-Picayune has served
the New Orleans metro area.
187 YEARS
AND COUNTING
AND COUNTING
A New Orleans institution
For nearly two centuries, The Times-Picayune has been an integral part of the New Orleans community. Today, it remains a touchstone that New Orleanians look to for award-winning news, sports and entertainment coverage. In a competitive media landscape, The Times-Picayune remains an essential option for businesses who want to reach educated and affluent readers.
It’s the trust that readers have in The Times-Picayune that sets us apart. Despite what you may have heard, our readership remains extremely strong. In fact, our audience easily beats cumulative primetime audiences of the four largest television stations in New Orleans. Surprised? Don’t be. Print works. Just ask our clients.
Total Reach - New Orleans Metro Area (Population: 1,371,036)
*Scarborough Research – New Orleans 2021 Release 2 (August 2020 – 2021)
It’s not just our audience’s size that meets client expectations. The Times-Picayune’s readership over-indexes in every household income metric over $50,000 per year. In fact, we reach nearly half the entire metro area’s households with incomes of $100,000 or more.
Household Income $100,000+ New Orleans Metro Area (Total: 301,180)
*Scarborough Research – New Orleans 2021 Release 2 (August 2020 – 2021)
When it comes to print, The Times-Picayune is the overwhelming leader in the New Orleans market. Our readers with a household income of $75,000+ alone exceed the entire readership of New Orleans Magazine and City Business…combined.
*Scarborough Research – New Orleans 2021 Release 2 (August 2020 – 2021)
Community Publications
Community newspapers are a great way to reach a geographically targeted audience with the power of print advertising. With either in-paper display ads or pre-print inserts, you have flexibility with the type of advertisement you want to run.
NEW ORLEANS COMMUNITIES
530,512 READERS PER WEEK
Crescent City • East Jefferson
St. Tammany • West Bank
The Times-Picayune is a powerful way to reach a large and engaged New Orleans metro area audience. Let’s customize a plan for you that will meet your advertising and marketing objectives. Get in touch below or email us at advertising@theadvocate.com.
A New Orleans institution
For nearly two centuries, The Times-Picayune has been an integral part of the New Orleans community. Today, it remains a touchstone that New Orleanians look to for award-winning news, sports and entertainment coverage. In a competitive media landscape, The Times-Picayune remains an essential option for businesses who want to reach educated and affluent readers.
It’s the trust that readers have in The Times-Picayune that sets us apart. Despite what you may have heard, our readership remains extremely strong. In fact, our audience easily beats cumulative primetime audiences of the four largest television stations in New Orleans. Surprised? Don’t be. Print works. Just ask our clients.
It’s not just our audience’s size that meets client expectations. The Times-Picayune’s readership over-indexes in every household income metric over $50,000 per year. In fact, we reach nearly half the entire metro area’s households with incomes of $100,000 or more.
When it comes to print, The Times-Picayune is the overwhelming leader in the New Orleans market. Our readers with a household income of $75,000+ alone exceed the entire readership of New Orleans Magazine and City Business…combined.
Community Publications
Community newspapers are a great way to reach a geographically targeted audience with the power of print advertising. With either in-paper display ads or pre-print inserts, you have flexibility with the type of advertisement you want to run.
NEW ORLEANS COMMUNITIES
530,512 READERS PER WEEK
Crescent City • East Jefferson
St. Tammany • West Bank
The Times-Picayune is a powerful way to reach a large and engaged New Orleans metro area audience. Let’s customize a plan for you that will meet your advertising and marketing objectives. Get in touch below or email us at advertising@theadvocate.com.
