TRAVEL
MARKETING

Reaching travelers from Louisiana, the Gulf Coast and beyond.

TRAVEL
MARKETING

Reaching travelers from Louisiana, the Gulf Coast and beyond.

Folks in Louisiana and the Gulf Coast like to do a lot of things: eat, drink, party and TRAVEL!

In fact, more than half of our readers plan on taking a trip in the next 12 months. That’s hundreds of thousands of travelers ready to be convinced where to go!

If you’re looking to reach the most travelers across Louisiana, you’ve come to the right place.

New Orleans Market

0
of our readers plan on taking a vacation in the next 12 months
0
of our readers classify themselves as “Vacation Big Spenders”
0
of our readers plan to take a local day trip in the next 12 months

Baton Rouge Market

0
of our readers plan on taking a vacation in the next 12 months
0
of our readers classify themselves as “Vacation Big Spenders”
0
of our readers plan to take a local day trip in the next 12 months

Lafayette Market

0
of our readers plan on taking a vacation in the next 12 months
0
of our readers plan on taking a family vacation in the next 12 months
0
of our readers plan to take a get-away weekend trip in the next 12 months

*Nielsen Scarborough Latest Release – 2025-2026

The big picture

Domestic travel within the United States continues to increase year over year with 2027 expected to grow at an even faster rate. Inflation and cost of living increases have encouraged travelers to seek more regional options for their vacations. Day trips and weekend trips in particular are on the rise.

Travelers aren’t just booking destinations anymore — they’re making a statement. Each trip reflects their identities and passions: hopping between hotels, unplugging with a good book and restorative getaway, or chasing the energy of local sporting events.

Expedia Insights – 2026

 

Our bi-annual Travel Guides reach more than 600,000 readers.

Ready to reach travelers with means? Our travel and tourism marketing strategies tailor campaigns for CVBs and businesses alike.

With affordable video options, a team of influencers across Louisiana, and the most engaged audience in Louisiana, we’ve got the right solution for your tourism message.

let’s talk travel

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